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December 23, 2005

Holiday Wishes!

The team at Sire Advertising would like to send warm wishes for a memorable holiday season to all of our clients, prospects, and vendors! As 2005 comes to a close, we have a lot to celebrate, and even more to look forward to in the coming months.

Throughout the past year, we have watched many of our clients’ businesses grow, expand into new markets, and experience increased market share. Success on the client level is a great measure of our achievement, and client accomplishments are our most extraordinary successes! We are also grateful to our vendors for working with us to establish a group of solid partnerships. Your teamwork has been essential to our success.

Over the past twelve months, Sire’s creative efforts were recognized with seven awards from Graphic Design: USA magazine as well as an award from the Healthcare Marketing Report. Two of Sire’s logos were selected to be published in the newest edition of “Logo Lounge III,” an annual series documenting the work of top designers across the world.

Internally, we have expanded our menu of services and capabilities to offer the most cost-effective and creative methods to increase our clients’ brand awareness and boost their market share. Sire was able to help a number of clients revamp their Web sites by incorporating the convenience of content management in existing Web presences as well as newly developed sites. Content-mana ged pages allow site updates to be made internally through a password-protected administration login area. We have also focused on utilizing various SEM (Search Engine Marketing) techniques in conjunction with the most effective keywords to ensure a site ranks high on popular search engines, which means driving increased traffic to our clients’ sites.

Another popular marketing tool has been the e-newsletter, which has proved to be a convenient means of reaching clients and facilitating frequent communication. With this method we are able to deliver our client’s message to the inbox of countless existing and potential customers on a routine basis. Another strategic marketing tool has been in the area of trade show displays. We have raised the bar by offering a variety of ways to allow customers to present a professional and consistent identity/brand on the road. Sire has developed a number of banners, tabletop displays, and full-scale displays for clients across a variety of industries. We also continue to offer a diverse assortment of specialty items including custom embroidered and screen-printed apparel, pens, drinkware, business checks, custom forms, and much more!

As we say good-bye to 2005, the Sire team would like to wish you and yours the very best. Thank you for your support and best wishes for a prosperous new year!

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